Avoiding Creative Landmines
Mitigate Font Risks & Boost Efficiency Today
Tune in to hear from Greg Mitchell, Founder & CEO of Font Shield, about what creative teams within brands and agencies need to know to streamline their workflows, safeguard their projects, and prevent unexpected costs. With Greg's deep experience inside some of the world’s largest brands and agencies, you’ll learn:
- Font licensing fundamentals and things you might not be aware of
- Font licensing responsibilities of both agencies AND the brands they produce deliverables for
- Landmines to avoid at all costs
- 5 easy ways to reduce font friction today
- Using the right tools for the job at hand
- Minding the hard and soft costs of creative
Greg Mitchell | Founder & CEO Of Font Sheild
Greg Mitchell is a respected figure in the advertising industry with over 40 years of expertise in typography & design. Greg has held significant roles, including Type Director at Ogilvy & Mather and IBM Global. His extensive experience includes developing font management and licensing policies and procedures for top brands and agencies around the world. This passion for typography and commitment to excellence led him to establish Font Shield, where Greg and his team provide general and personalized solutions around font licensing consultation and management.